Tag: marketing
Gladys Glover Isn’t Popular Anymore: A Guide to Free Advertising
We have previous discussed the several options for expanding consumer base and creating a successful startup business. This week, we will take a deeper...
Old Fish, New Pond: A Guide To Expanding Consumer Base
You’ve successfully accomplished your goals of establishing a small, start up business. You’ve heeded all the money and marketing advice you could find. You’ve...
If It’s A Mess, At Least Make It A Hot Mess
We’ve all been there. You post a great picture on the various social media outlets, such as Facebook or Instagram, in hopes of getting...
Great Offer, Wrong Audience: A Guide to Savvy Marketing
Consider this hypothetical. An entrepreneur has a new piece of farm equipment that facilitates harvesting. He goes to a large city in hopes to...
How to Feed a Starving Artist
Why do we often associate the performing arts with poverty? In modern society, we seem to associate any form of artistic expression as a...